CIM Diploma in Professional Marketing

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Business Management - Specialized

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Level: Diploma

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Entry Requirement

One or more of the following is required to gain entry onto this qualification: – CIM Certificate in Professional Marketing or any relevant level 4 qualification – Foundation degree in Business with Marketing – Bachelor’s or Master’s degree from a recognized university with at least one third of credits coming from marketing content (i.e. 120 credits in Bachelor’s degrees or 60 credits in Master’s degrees) – Professional practice (suggested two years marketing in an operational role) plus diagnostic assessment onto level 6 – If English is not your first language, English language qualification within the last two years

Course Content

  • • Strategic Marketing
  • • Mastering Metrics
  • • Driving Innovation
  • • Digital Strategy

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