CERTIFIED DIGITAL MARKETING PROFESSIONAL (CDMP)
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Entry Requirement
Course Content
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Engine Optimization (SEO)
- Paid Search (PPC) Using Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimization
- Analytics Using Google Analytics
- Digital Marketing Strategy
- The assessment is based on a formal computer-based examination that will measure individuals’ knowledge and digital marketing proficiency following completion of the program. The duration of the exam is 180 minutes.
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